Light Blue’s guide to The Societies London Photo Convention 2022

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The Societies London Photo Convention is one of the highlights of our calendar and we’re so excited to be back in person for 2022!

We’re looking forward to talking to photographers during the extensive trade show on the Thursday, Friday & Saturday.

There’s a wealth of talks and masterclasses being held during the convention, with topics covering business, workflow, sales and technique. We’ve listed a selection that we think are well worth a visit!

Classes to catch on Wednesday 16th March

9:00 am – 10:00 am Gillian Devine Branding for Business Success and Profit
9:30 am – 11:00 am
Peter Morgan & Ross Grieve From Camera to Client
11:30 am – 1:00 pm Maria Michael Are you your own barrier to success?
11:30 am – 1:00 pm Neil Shearer Personal Projects for Commercial Gain
11:30 am – 1:00 pm Tianna Jarrett-Williams Introduction to Maternity Photography
11:30 am – 1:00 pm
Emma Collins & Alice Chapman The Art of Real Life
2:00 pm – 6:00 pm Elli Cassidy Sassy Sales
2:00 pm – 3:30 pm Magdalena Sienicka Editing boudoir and beauty portraits
2:00 pm – 3:30 pm
Antonina Mamzenko & Diana Hagues The No Posing Guide: How to work with clients to document real family life
4:00 pm – 5:30 pm Sean LeBlanc Composing intimate candid artistry and artwork design

Classes to catch on Thursday 17th March

11:30 am – 1:00 pm Maria Michael Introduction To Pet Photography
11:30 am – 1:00 pm Elli Cassidy Profitable Portraits – Increase Your Product Sales
11:30 am – 1:00 pm Tianna Jarrett-Williams Styling Maternity Photography on A Limited Budget
2:30 pm – 4:00 pm Helen Bartlett The Business of Family Photography
5:00 pm – 6:30 pm Sean LeBlanc How to Create the Ultimate Online Showcase and Studio to WOW Your Clients
5:00 pm – 6:30 pm
Darren & Rhian Whiteley Business of a Newborn Photography Studio
5:00 pm – 6:30 pm Neil Shearer Commercial Sports Portraiture – The Art of the Composite

Classes to catch on Friday 18th March

9:00 am – 1:00 pm Jocelyn Conway Full Newborn Session
9:00 am – 10:30 am Ronan Ryle Fill Your Photography Business All Year Round with Higher Paying Clients
11:30 am – 1:00 pm Gillian Devine The Business of Brand Photography
11:30 am – 1:00 pm Terrie Jones What are the Judges looking for?
2:30 pm – 4:00 pm Gary Hill The Simple Portrait – Nailing the basics for fantastic results
2:30 pm – 4:00 pm Michelle Szpak Mindset for Photographers
4:30 pm – 6:00 pm Paul Wilkinson Mastering In Person Sales

Classes to catch on Saturday 19th March

9:00 am – 10:30 am Annie Armitage Photography for profit? Surely not!
9:00 am – 10:30 am Panikos Hajistilly Designing, Building & Setting up Your Home Studio
11:30 am – 1:00 pm Damian McGillicuddy Business – do I REALLY need to do this, can’t I just take pretty pictures?
2:00 pm – 6:00 pm Sean LeBlanc The Art of Creating Bold and Dramatic Wedding and Portraiture Photography
2:30 pm – 4:00 pm Gary Hill Getting it right in camera – Shooting for workflow
5:00 pm – 6:30 pm Nina Mace How to not just survive but thrive with your photography business

We’re exhibiting at the virtual Photography Show

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This year’s Photography Show has gone virtual, and we’re going to be there on 20 & 21 September for The Photography Show & The Video Show’ Virtual Festival.

If you’d like to find out more about how Light Blue can help you to run a successful photography business, come and see us at the show! The virtual show provides a chat room that we can use to explore how Light Blue can help your business, and we’ll be running demos via Zoom so that you can see it action.

Registering for the virtual show is free, so we hope to see you there!

Can’t make it to the virtual show? We’re always happy to talk!

If you can’t make it to the virtual version of The Photography Show, we’re always available to help new and existing subscribers to boost their business with Light Blue. Use this link to book a demo at a convenient time, or send us an email!

Come to our virtual trade show!

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The Photography Show 2020 has been postponed until September due to the coronavirus outbreak. We always enjoy meeting and chatting with photographers who are interested in using Light Blue to save time and grow their businesses so it’s a shame that we won’t be able to do that in person next week, but we completely understand that postponing the show was the right thing to do.

We’re not letting this stop us from helping photographers to run successful businesses. We’re going to run our own online trade show and we’d love to see you there!

We’ll be presenting demos online and making ourselves available for 1:1 meetings throughout the original show dates, so this is the perfect opportunity to ask us any questions you might have about how you can put Light Blue to work for your business.

1:1 demos and meetings

Do you want to find out more about what Light Blue can do for you? Or are you already using Light Blue and want to ask us anything about how you’re using it to run your photography or video business? Book a chat with one of the team so that we can help you!

Dani, Ian, and Tom are all available for online meetings during The Photography Show’s original dates (Saturday 14 March – Tuesday 17 March). You can book a 1:1 session to get a demo of Light Blue, ask questions about how you could use it in your business, or get help with getting the most out of it.

Click here to book an online meeting with us!
Light Blue team photo

Show offer & competition

Missing out on The Photography Show doesn’t mean that you have to miss our show offer. In fact, we’re making it even better and extending it to everyone!

If you subscribe to Light Blue by the end of April 2020 and use offer code TPS2020, you’ll save 50% off your subscription for the first six months! That gives you plenty of time to try Light Blue for free for 30 days, get in touch with us if you have any questions, and make the most of the free 1:1 help sessions that we offer all new subscribers.

We’re also running a show competition for everyone who books a 1:1 meeting with us. Everyone we speak to during the show dates will be entered into a prize draw for a free 12-month subscription!

Click here to book an online meeting with us!

Get in touch

We’re here to help your photography or video business grow and succeed, so book a 1:1 meeting at our virtual trade show or get in touch with us if you prefer using email.

The Photography Show 2020

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The Photography Show at the Birmingham NEC is the UK’s biggest photography trade show, and we’ll be there on stand A68 from Saturday 14 March through to Tuesday 17 March.

If you’d like to find out more about how Light Blue can help you to run a successful photography or video business, we’d be delighted to see you there. We’ll be running demos throughout the show, and coming to see us at the show is the perfect opportunity to ask us any questions you might have about how you can put Light Blue to work for your business.

Admission to The Photography Show is free for professional photographers, and the deadline for registration is Wednesday 11 March. You can register for the show by visiting its website.

Getting the most out of The Photography Show

We’ve been exhibiting at this show for eleven years, and we’ve learnt a thing or two about how to get the most out of it 😉

Make sure that you register as a professional photographer. That gets you free entry to the show, and also lets you use the exclusive Pro Lounge to take a break and have a coffee.

The show’s speaker programme has improved a lot over the years, and you’ll find lots of big names on the main stagesWe’ll be tweeting about presentations we think you’ll find interesting throughout the event!

Finally, there are definitely quieter and busier times at the show. If you’re able to get there as soon as it opens at 10:00, you can often get to the stands you want to visit before they get busy! Monday is a very busy day for pro-focused stands like ours, but you can beat the queues by visiting our stand at the beginning or end of the day.

Can’t make it to the show?

If you can’t make it to show, we’d still love to give you a chance to see how Light Blue can help you to run a successful business. You can try Light Blue yourself by signing up for a free trial on our website, and we’d be delighted to chat to you about how it can specifically help you and your business by setting up a one-to-one demo.

On the road with The Societies of Photographers

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Ian is going to be on the road with The Societies of Photographers, attending their roadshows in Stirlingshire, Tyne & Wear, and North Yorkshire on the 3rd, 4th, and 5th of March.

There’s a free trade show from 09:30, which is a great opportunity to meet a wide range of trade suppliers, including us! If you’d like to find out more about how Light Blue can help you to run a successful photography business, we’d be delighted to see you there.

You can pre-register for any of Roadshows free of charge and they are open to Societies members and non-members alike.

Tuesday 3 March 2020: Stirlingshire, Macdonald Inchyra Hotel, Polmont Falkirk

Wednesday 4 March 2020: Tyne & Wear, Rainton Arena, Houghton le Spring Tyne and Wear

Thursday 5 March 2020: North Yorkshire, York Racecourse, York North Yorkshire

On the road with The Societies of Photographers

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Ian is going to be on the road with The Societies of Photographers, attending their roadshows in Falkirk, Carlisle and Wigan on the 9th, 10th & 11th of April.

There is a great range of free master classes from three excellent speakers; Damian McGillicuddy, Robert Pugh and Panikos Hajistilly. There will also be an opportunity to meet a wide range of different industry suppliers, including Light Blue, in the accompanying trade show. You can register for free by following the links below, and read more about the master classes and the trade exhibitors.

9:30 am – 3:30 pm
Macdonald Inchyra Hotel, Polmont Falkirk 
9:30 am – 3:30 pm
Carlisle Racecourse, Carlisle Cumbria
9:30 am – 3:30 pm
DW Stadium, Wigan Manchester

The Societies of Photographers 2019 convention

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The Societies of Wedding & Portrait Photographers convention is one of the highlights of our calendar. We’re looking forward to talking to photographers during the extensive trade show on the Thursday 17th, Friday 18th, & Saturday 19th January. There’s a wealth of talks and masterclasses being held during the convention, and we’ve listed a selection that we think are well worth a visit!

New venue

This years convention sees a change of venue to the Novotel London West in Hammersmith.

Free tradeshow registration

The pre-registration for FREE trade show tickets has now closed but if you use the promo code: LightBlue19 you have until Friday evening to register for free.

Our shortlist of talks

Helen Bartlett

Helen runs one of London’s most prestigious family photography businesses. Working both nationally and internationally, she creates beautiful images for her clients who return year on year for her distinctive images of their families. Helen has been an ambassador for Canon since 2017.

Staying creative is vital for a successful photography business, both to engage and retain clients but also for the personal evolution of you as a photographer. With fifteen years in the family photography business, Helen will discuss the methods she uses to keep on pushing her work forwards. Using examples, Helen will show you how to create visually interesting pictures in different circumstances and give you tips to take away and implement in your own sessions.

Lisa Beaney

Lisa grew up in West Sussex on the South Coast of England. She started her photography career 12 years ago. By education she started out as a computer programmer working on flight simulators before moving in to IT consultancy specialising in configuring and installing computerised accounting and business systems.

For Lisa photography is about observing what’s around you and then making a connection, either with people or maybe just the elements around you. Without that connection she is just another photographer.

Making any connection takes time, which as a professional photographer isn’t always easy on a time limited commercial shoot, that’s why she loves project based work, this gives her time with her clients and or surroundings.

On Lisa’s last Tattoo project she spent many hours talking with clients, there is always a “why” story behind a tattoo, some were rebellious teenagers, others had experienced life changing events. It’s often an emotional experience, but worth every minute. It’s only then that she knows the look and feel she wants to capture.

Lisa has won many awards in social photography and enjoys passing on her technical skills to others. She has also been awarded her Associateship in Photography and holds a Diploma in Photographic Practice.
She is also a Master of Photography for the Photographer Academy and runs training around the UK on behalf of various trade organisations as well as speaking and judging at photographic events. Lisa also provides one to one mentoring and training at her Studio in West Sussex.

Lisa feels lucky enough to represent some great photographic companies and is a Brand Ambassador for ZEISS and Permajet and a Brand Advocate for Album Epoca.

When she is not busy taking photos she normally out running. Lisa enjoys Ultra Marathons and Adventure races and finds inspiration from the landscapes and people that take part. If you want to connect with the elements, wild camping on the side of a mountain is a good place to start.

George Fairbairn

George was born outside of Chicago, is obsessed with all things science (particularly space) and moved to the UK for his love of proper football, a full English breakfast, and Yorkshire puddings. George turned down a scholarship for photography to the Art Institute of Seattle after High School because he didn’t want to move away from Chicago two years later he was stationed in England in the US Air Force! Since coming out of the service, George has turned his attention back to photography and is now an advertising and editorial portrait photographer.

George loves capturing humour and genuine personality in his portraits. Specialising in advertising portraiture George has had the privilege of shooting advertising campaigns as well as promotional and commercial portraits for bands, musicians, and celebrities. George is also a social media content creator producing stop motion animation for digital marketing content creation.

George has been a photographer for, or currently shoots for magazines such as Kerrang!, Rocksound, Total Guitar, Rhythm, and more as well as shooting for brands such as Zeiss, Hollywood Records and the BBC. George still thinks the English weather isn’t all that bad and has hopes of Cambridge United one day make it into the Premier League. Though George resides outside of Cambridge, he works frequently in London as well as across the UK and Europe.

Robin Goodlad

Robin Goodlad is a multi-faceted photographer from Dorset, specialising in documentary weddings, lifestyle portraits, and food photography. After appearing as a contestant on BBC Masterchef he applied his love of food to photography and has never looked back. He now runs a successful food photography business alongside his wedding photography, and the two perfectly complement each other.

When not working on these he can be found immersed in the outdoors, photographing the majesty of the landscape to feed his creativity. Rather than being a clash of styles, these genres fit together harmoniously, and he uses elements from each to influence each other.

He is immensely proud to have won international awards in each genre, including Pink Lady Photographer of the Year Food Photographer of the Year 2016, and finalist in 2017 and 2018

Panikos Hajistilly

After 25 years working with Canon, Olympus and Nikon as a camera technician (repairer!) – and workshop supervisor at Nikon for 10 years, Panikos thought he’d open a studio. So in 2002 he did it. His first year’s turnover was over £500K, in five years that grew to £865k, and he was managing a team of 18 staff! Panikos was running a massive machine, but all he wanted to do was be a photographer. So in 2009 he went alone, and eventually built his own home studio, that he’s very proud of, he’s having great fun! He loves photographing people of all ages, pets and places. As long as Panikos has someone to photograph, he is happy!

Panikos has gained a few qualifications and awards along the way, a Fellow of the MPA, Master Craftsman with The Guild, and Associate with the SWPP, which shows he has gained a little experience along the w

Tigz Rice

Tigz Rice is an expert boudoir photographer and retoucher who knows Wacom and Adobe inside out and will help you to get the most out of your images! Her talks are full of time saving tips, tricks and techniques, you will learn how to edit your images quickly and effectively by taking advantage of fully customised Lightroom presets, whilst utilising Wacom technology to speed up your processing time!

Margaret Soraya

Margaret started her photography career 14 years ago and has become a successful photographer, shooting weddings and landscapes throughout Scotland and the Outer Hebrides. She has been awarded many accolades amongst which are MPA Travel & Landscape Photographer of the Year 2013 and 2014 and 2016 and MPA Overall Scottish Photographer of the year in 2017.She has been published in National Geographic Traveller, Outdoor photography magazine, Photo professional magazine, Build It magazine, Scotland on Sunday, The Press & Journal and The Herald. Margaret is best known for capturing the essence of wild, remote places such as the Outer Hebrides and Loch Ness. In addition to this, she takes on around 5 travel assignments per year worldwide.

Annie Armitage

These days, the most popular way to sell images from a family or wedding shoot, is to present them online to clients. After all, it’s convenient and easy for the photographer as well as the client isn’t it?
However, Annie saw a dramatic increase in her turnover when she changed to in-person sales (IPS) nine years ago, after selling online to her family clients for many years.

In this masterclass, Annie will share how she transitioned from online to IPS and then progressed to employing her own viewing consultant. She will talk about the benefits gained by someone else visiting clients on her behalf.
She will also tell you how she prepares the client, share her shoot-to-sell techniques, and give you tips on how to find the right person to sell for you, and the contracts you’ll need to have in place.
In addition she will discuss the benefits of using online galleries in conjunction with IPS, advise you on what to take to the viewing session at a client’s home, and talk about the follow-up service and how best to present orders for delivery.

Julia Boggio

Julia Boggio is a London-based, celebrity family photographer. She has won several awards for both her business practices and her photography, including the SWPP Children’s Photographer of the Year for 2016 and 2017. Julia has been a full-time professional photographer for 12 years, having started in weddings then moved into family portraiture and fine art. She is known for her colourful, quirky style that aims to bring out everyone’s inner superstar.

Aside from photography, Julia is also passionate about helping creatives to run better businesses. With a degree in Marketing from Rutgers University and 10 years’ experience in advertising before her photography career, Julia is uniquely placed to teach good business practice to photographers. She regularly speaks on the subject and has her own online training community, Lightbulb for Creatives.

Jocelyn Conway

Jocelyn, also known as the celebrity baby whisperer, has achieved Master Photographer status, holds a Fellowship, two POTY titles and judges for The Societies of Photographers.

Pioneer of the baby bump bowl, Jocelyn strives to create unique and beautifully artistic family portraits.
Since establishing her business over a decade ago, Jocelyn has photographed hundreds of pregnant ladies, babies, young children and families from her central Liverpool studio she is also the portrait photographer of choice for several local celebrities and premier league footballers.

John Denton

If you include skin in your photography then you need to master a number of techniques for retouching it. Whether you’re a family portrait or wedding photographer you’ll have encountered the issues caused by imperfections, colour casts, skin reddening, stray hairs, blinking eyes. Given John’s background in working in the art nude genre then all these issues are magnified in his world.

Allow him to guide you through a range of retouching techniques he employs to improve images and lessen the impact of imperfections using Lightroom, DXO Optics and Photoshop. You’ll learn techniques to remove imperfections, clean up backgrounds, mask in colour controls, colour grade your images, dodge and burn to shape your images, effective use of Liquify and much more. Whatever your level of experience then there will be something for you.

Gary Hill

Gary is one of the most well respected (and busy!) portrait photographers in the country. His primary focus over the years has been portraiture, fashion and boudoir while more recently he has concentrated more on classical and fine art portraiture, achieving numerous accolades along the way.

Despite having his own thriving portrait business, Gary still finds the time to travel the length and breadth of the British Isles running various education courses and 1-to-1’s with photographers and has become one of the most sought after mentors in the country. Primarily his training centres on the technical aspects of shooting portraiture, from lighting to posing the model and all the way through to post production.

Damian McGillicuddy

Damian is a commercial, editorial and portrait photographer with more than three decades of experience. Photographing numerous genres, from fashion to sports, politicians to musicians and celebrities to motorsport, Damian’s prestigious clients include Olympus, L’Oreal, Aston Martin and Vogue.
Gaining over 670 international awards, Damian has also achieved 12 Photographer of the Year titles, 10 Fellowships, a Double Grand Masters, and a Grand Master with Double Bar.
As well as continuing to produce outstanding photography for his commercial and social clients, these days Damian can also add the title of Educator to his list of achievements. Damian’s Mentor Me On Steroids continual professional development programme boasts some of the most decorated photographers working in the industry today. Damian finds the fact professional photographers choose to learn photography and business from him an even greater testimonial than any celebrity endorsement.

Maria Michael

The face behind Detheo Photography, Maria Michael has been a professional photographer for over 8 years. Whilst her business covers a variety of photographic genre, it is her Specialist Pet Photography that has been her passion from the start and the area in which she has started to gain notoriety in.

Maria’s years of dedication to developing her knowledge and her unique approach to this genre have not only enabled her to work for many private clients, but has also seen her commissioned by industry leaders in both the Pet Insurance Industry and Veterinary Practice.Having taught Pet Photography workshops throughout the UK, Maria has also been invited to speak at photographic shows, universities and camera clubs. In early 2018 Maria’s work drew international attention and in November she was flown overseas to share her story and photography and to teach others.

20 years ago, if you had asked Maria Michael what her future would look like, she never would have mentioned Photography! At that time it was not even something she considered a hobby, she just loved to capture photographs of family and friends, events, places she would visit etc. not realising that even then, her need to preserve memories was her driving force.

In 2005, whilst working as a Senior Social Work, one incident was to change her life forever and be the catalyst to the start of a new journey. A journey that would find her confronting, physical, psychological and emotional challenges.
Now, after 8 years of running her own business, Maria hopes that her experiences can help to inspire others. She also wants to start raising the profile of Pet Photography and to promote greater respect and understanding about just how important a service it is.

Brian Muir

Brian Muir runs Air Image Photography, based in Ayrshire, South West Scotland. He is known throughout the UK for his location portrait work, mixing ambient light with artificially created light from battery powered flashes to create stunning images in weddings, fashion & beauty, school proms and more. With experience in Graphic Design and Digital Artistry, Brian also is known for using his skills to create marketing for products, theatre posters and social media.

Kels Noades

Kels has been a photographer for over 17 years, she has worked as a secondary school teacher as Head of Art and taught photography in numerous schools and for adult education. She has been running a successful family portrait company since 2007 doing both studio and location shoots in 2017 she expanded to a second studio in Hampshire.
Kels has had numerous speaking engagements on the business of family photography and even appeared on SPTV at SWPP 2015!

Lisa North

Lisa North has been self-employed since 2000, following a long and varied career in the Banking industry. Her transition to self-employment began in 2000 following a bad accident. Her recovery required many different therapies.
Inspired, she started a complementary health business alongside her day job. Using the network skills she had acquired in her previous career she quickly developed links with local groups and businesses and the therapy business became her full-time occupation after just 2 years.

The photography career came about in a similar way when a long-standing back issue from the accident forced her to retire from long days at the massage table, and a much-loved photography hobby became a business.
She has been a professional photographer for the last five years, with a high street studio in South Norfolk. Her work is varied including weddings, studio work and commercial commissions. She holds her Licentiateship with the SWPP, and has won awards with the SWPP and the Guild for her work. Her personal development is undertaken with Damian McGuillicuddy as part of his Mentor Me on Steroids programme. Her therapy qualifications include Relaxation and Sports Massage, Reflexology, Reiki, Indian Head Massage and Thermo-Auricular Therapy.

When not working Lisa loves getting into a good novel on the sofa on a Sunday afternoon. Holidays are relaxed affairs in remote cottages around the UK.

Paul Wilkinson

Paul is one of the UK’s most sought-after photographers and is hugely in demand for his distinctive images (and the laughter that goes into creating them!). With a life-long love of photography and a passion for creating beautiful, timeless images, Paul Wilkinson has established himself at the very top of the profession as a people photographer. He is a Fellow of the SWPP and the MPA and has won an array of national and international awards for his work and is now an International Judge.

Paul runs an exclusive boutique studio between Oxford & London, offering bespoke photography to clients including scientists, premiership footballers, chiefs of industry and people who simply want to treasure memories. He is the Partner Photographer to Le Manoir aux Quat’Saisons voted the number 1 hotel in the UK and he has built a business to match their extremely high level of customer services in all aspects of photography experiences.

He is a trainer, speaker and author in the photography industry, with his book Mastering Portrait Photography being one of the best sellers in the UK.

The Societies’ Trade Awards 2018

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It’s that time of year again when The Societies of Photographers open voting in their trade awards so that photographers can choose their preferred trade suppliers in a wide range of categories.

We work hard to develop our indispensable business management software to help keep photographers organised & productive. We’d really appreciate your vote for Light Blue as “Best Professional Software” in the The Societies’ Trade Awards.

Vote for Light Blue as ‘Best Professional Software’

Your vote counts and you could win a Masterclass Full 4 Day Pass to The Societies 2019 London Photo Convention! (worth up to £225)

All completed forms will be entered in to the prize draw and the winner will be announced after the 31 December 2018.

Meet Light Blue at the SWPP Roadshow in Coventry

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On Thursday 22nd November we’ll be attending The Societies of Photographers Roadshow in Coventry. It’s free to enter if you register in advance, here:

Free Tradeshow

There’s a free trade show from 09:30, which is a great opportunity to meet a wide range of trade suppliers, including Light Blue!

Free Masterclasses

LauderChristina Lauder FSWPP Master Photographer – Teen Portraits: The Next Big Thing in Portraiture

Seniors Portraits in the US has been huge for years. Named for the year in which it is tradition to have them done, their senior year of high school, these teen portraits is a market that hasn’t seen much headway here in the UK. Like newborn, maternity and boudoir, this too can become the next big thing. Build it and they will come. During this one hour talk we will take a look at various ways to style, light, and market a product range that will have this elusive age group begging their parents for a shoot.

Terry Donnelly FSWPP – Sony mirrorless cameras, one year on since making the switch from DSLR.

Come and celebrate my Sonyversary with me in this action packed 1 hour presentation and demonstration. I will share my experiences, and many images from my first full year of shooting Sony mirrorless cameras professionally, and also demonstrate some key features.

Was it worth it? Did I make the right choice? What do I like, and dislike? What are the benefits?

Come and join us and have all these questions answered and more at the Societies’ Roadshows where Sony UK will also be in attendance with a full range of kit for you to try and get hands on with.

Gary Hill ASIFGP – Can A Man Shoot Feminine Boudoir?

Gary HillIt is often said that men and women have very different styles of shooting especially when it comes to shooting boudoir and glamorous style images.

In this class the art of shooting images which are feminine in style but shot from a man’s perspective will be shown and discussed.

From pre shoot consultation the client needs and expectations will all be covered to show the relevant skills needed in order to ascertain the style and type of imagery the client really wants.

Experienced boudoir photographers know the difference in the type of images clients want for themselves and the type they would like shot for partners of both sexes. The subtle psychology of why this is so will be explained and shown both in the style and in the relative posing of the shot to suit both market places.

The ability to capture this and show that it is appreciated by the photographer leads to greater client satisfaction, larger sales and greater use of word of mouth marketing.

Farmers’ Market

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We’re excited to announce that we’ve been nominated for an award for Best Software for Photographers in the Farmers’ Market awards. There’s a variety of other categories to vote in, with many worthy nominees, too. We’d be truly grateful if you could spare a moment to cast a vote:

Vote for Light Blue as ‘Best Software for Photographers’

There’s a whole host of really interesting & worthwhile talks being held at The Farmers’ Market and we’ve shortlisted a few that we thought were especially useful.

Protect yourself: Contracts & Dealing with negative situations – Emilie White

As well as being a busy UK based Wedding Photographer, Emilie White used to be an intellectual property Lawyer. So she has a detailed knowledge of the law and what is required in a contract. She will share her insights as to what should be included to protect yourself and be clear as to what happens with our images.

Learn more & book tickets here.

Fix it in Photoshop – Tigz Rice

Tigz Rice is the Photography Farm’s resident geek girl on all things Adobe. Expect a rattling two hour demo of quick tips and tricks in Photoshop, like swapping heads in a group shot, creating panoramas, creating droplets for resizing images, reducing redness in skin, quick selections and cut outs, changing the colour of an object, using content aware tools, sharpening an image, creating actions… Tools to handle absolutely anything a client might throw at you!

Learn more & book tickets here.

Shooting as a Duo – The Twins

More and more photographers are choosing to shoot as a twosome or upselling a second shooter to clients. But how do you make the partnership work?
The Twins, who have been shooting together since 2012, will take you through the business – branding, marketing, website, and how to divvy up the admin.
Then there’s the wedding day itself. The Twins will tell you how they plan the day, define their roles, and how they work together to ensure seamless storytelling.

Learn more & book tickets here.

Nailing the Candids – Lee Allen

As both a music industry and wedding photographer, Lee Allen knows the power of a good candid shot as well as techniques for insuring that you get some killer ones. So we asked him to lead a class on shooting them at weddings. This session is both an examination into what elements form great candid shots and a practical hands on class with shooting elements.

Learn more & book tickets here.