Looking back on 2022

We hope that 2022 has been a successful year for you. It’s been another rollercoaster, with emerging from the pandemic being a real highlight but plenty of other challenges along the way.

We always like to take stock at the end of the year and reflect on the things that we’re particularly proud of and we hope you’re able to do the same!

“Best Professional Software” award

We’re here to help professional photographers to run a successful business, so we’re delighted that so many of you voted for us in the “Best Professional Software” category at The Societies of Photographers convention awards. Light Blue was up against giants of the photography industry such as Adobe’s Lightroom and Photoshop in this category, so it’s an enormous achievement for such a specialised product to win.

We’re incredibly grateful to everyone who voted for us, and to our customers for placing their trust in us to look after such an important part of their business. We’d love to win again in 2023, so we would really appreciate you casting your vote for us in the “Best Professional Software” category!

Major updates and new features

This year has been a great year for launching new features that are helping thousands of photographers to book more shoots and keep themselves organised.

Light Blue’s new online scheduling calendars allow your clients to book shoots and appointments directly into your diary. You no longer need to send messages back and forth to find the perfect time, or rely on complicated integrations with third-party tools. This has been a really popular addition and we’ve had great feedback from customers, old & new.

Most recently, Light Blue 2022.2 is a major update that expands the range of third-party apps that you can use with Light Blue. Linking your Zoom account to Light Blue makes scheduling online meetings with your clients even more convenient and you can now configure your scheduling calendars to automatically create a Zoom meeting when a client makes a booking. Light Blue’s new Zapier integration is the most comprehensive in the photography industry, with triggers and actions that allow you to use Light Blue for all of your day-to-day work while taking advantage of industry-leading apps and services in a totally automated fashion. We also launched new integrations with Pic-Time, Square, and GotPhoto, helping you to make the most of other apps while keeping Light Blue at the heart of your business.

Out and about

Things definitely felt like they were getting back to normal in the UK by the Spring, so it was great to be able to get back to seeing photographers face to face at trade shows including The Photography Show, The Societies of Photographers convention, and the The Newborn and Portrait Show.

If you’d like to come and see us in person to find out more about how you can use Light Blue to organise and grow your business, your first opportunity in 2023 will be The Societies convention in London in March.

What’s next?

We’re always working hard for you, helping photographers to succeed with Light Blue and building new features that will help your business in exciting new ways.

Our prerelease testers will shortly be getting their hands on features including forms in workflows, scheduling requests that make it more convenient to use online scheduling calendars with existing clients, and new online payment options for anyone who’s using Stripe with Light Blue. All of this work is happening alongside work on our Android app, so if you’d like to get early access to any of these features then please let us know.

Meanwhile, we’re always available to help you get started with Light Blue or to make the most of any of the features that are designed to help you make the most of the opportunities out there while delivering a great service to your clients. The Help section of our website lists the ways we can help you, from our getting started guide through to booking a Zoom call to give you a hand with anything that you need to get 2023 off to a great start.

Wishing you all the very best,
Tom & the Light Blue team

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