25.1 launch DIY systems

Spreadsheets, calendars, and sticky notes aren’t enough anymore.

When your business information is scattered across multiple tools, it’s easy for things to slip through the cracks.

Light Blue brings everything together, saving you time and giving you peace of mind.

Running your photography business with spreadsheets, calendars, and bits of paper works... but it comes with hidden costs:

Constant double entry and updating across different systems.
Missed opportunities when enquiries or payments slip through the cracks.
Time wasted pulling figures together when you want to see how you’re really doing.
Inflexible systems that break when you try to do something new.

Light Blue makes running your business easier

With Light Blue, everything lives in one place: your bookings, clients, finances, and communication, so you’ve always got a single source of truth.

Here’s what that means in practice:

Proposals: Give clients a smooth, interactive way to book you, all in one place.
Workflow messaging: Automatically send the right email or text at the right time: enquiry, booking, or shoot date.
Smart automation: If details change (like a rescheduled shoot), messages update automatically: no awkward mistakes.
Invoice reminders: Automatically nudge clients when payments are due or overdue.
Reporting tools: Instantly see which clients spend the most, which shoots are most profitable, and which marketing channels actually work.
Scheduling calendars: Keep track of sessions, meetings, and availability in one place.
Custom home screens: Always see the enquiries, leads, and tasks that matter most to you.

Why it’s better than DIY

Unlike spreadsheets and calendars, Light Blue captures details automatically. Dates of enquiries, bookings, payments, and even marketing sources are logged without you lifting a finger: ready for you to analyse later.

Instead of spending hours stitching information together, you’ll have everything linked up in real time.

We’ll help you switch

Don’t worry about getting set up, we’ll help you import your spreadsheets, calendars, and client lists.

You’ll also get free 1-to-1 setup and training, so you can hit the ground running.

Now’s the perfect time to stop juggling and start streamlining.

👉 Get 40% off your first 6 months when you start a new subscription by [date].

That gives you plenty of time to trial Light Blue, get set up, and see how much easier life is when everything’s connected.

Trusted by photographers for over 15 years.
Used by businesses of all sizes, from single photographers to multi-studio teams.
Stable, robust, and designed to grow with you.