Keeping in touch with your customers this Christmas

10/12/2019

At this time of year, many photographers are getting in touch with their customers in order to send their season’s greetings. You might be sending everyone a festive newsletter or posting them a Christmas card.  You’ve been adding information to Light Blue throughout the year, and now’s a perfect time to get that information to go […]

Read More

Speed up your workflow by importing your orders from Fundy

05/11/2019

As a busy social photographer, you’re always looking for tools that will help to lighten your workload and save you time. Our friends at Fundy help to save time with all your photo design needs. With Fundy designer you can design albums and signing books, create wall art, design web collages and watermark images all […]

Read More

Using Light Blue for Newborn Photography

20/09/2019

Photographing newborns is a rewarding experience. You get to share in the magic of their first few weeks on Earth and capture those moments for the proud parents. But get ready to expect the unexpected. We’re not just talking about the kind of surprises only a tiny baby can provide during a shoot. They also […]

Read More

Save time by importing your ProSelect orders into Light Blue

06/09/2019

Selling products to your clients face to face after a portrait session is a long-established method of taking orders and making money. In-person sales (IPS) sessions wained a little with the surge in popularity of online web gallery systems, but their popularity is on the rise again. Many photographers choose the IPS model as they […]

Read More

Getting to grips with the Task Manager in Light Blue

30/08/2019

In any photography business, you’re going to have things that you need to get done in order to deliver great service and pictures to your clients. Running a small business means that you’ve got to do everything from responding to new enquiries through to handing over finished products to your client, and all of the […]

Read More

Customer stories - Lynne Kennedy

23/08/2019

Lynne Kennedy is based in the far north-west of Scotland, next to the Isle of Skye, where she specialises in photographing elopements and small weddings. The majority of her shoots are on Skye but she occasionally travels a little further afield to another island or remote part of the mainland. She’s been photographing weddings since […]

Read More

Using Light Blue to follow up enquiries

16/08/2019

Do you follow up on enquiries? You could be missing out on work. We loved this tweet from Graham Carruthers. It can be difficult to keep on top of enquiries, but with Light Blue you can set up a workflow that automatically follows up enquiries. Workflows can be used to add a series of tasks, […]

Read More

Using quotes to forecast income in Light Blue

09/08/2019

We know that one of the most important parts of your business admin is being able to forecast accurately. Being able to know exactly what is happening in your business at any time helps you to plan for the future. With Light Blue, you can run various reports to check your business finances, one very […]

Read More

Using Light Blue to handle large numbers of leads

02/08/2019

As a wedding or portrait photographer, there are times you need to handle large numbers of leads. You might attend a number of wedding fairs throughout the year and need an easy way to handle all the contacts from that, or maybe you run a busy portrait studio and need to manage lists of leads […]

Read More

Customer stories - Margaret Soraya

26/07/2019

Based in the Highlands of Scotland, Margaret Soraya has run a wedding and commercial photography business for the last 15 years. She also has a love of landscape photography, with a passion for the beauty and wildness Scotland can offer and has recently begun a new business running landscape photography workshops in remote areas of […]

Read More

Using Light Blue to manage multiple brands

19/07/2019

We know that a lot of photographers run multiple brands under one business. Maybe you shoot both weddings and newborn photography, or you have a separate website for corporate photography. With Light Blue you can run all these brands in a single account.* This is really handy for a lot of people because, while they […]

Read More

5 more tips for getting started with Light Blue

05/07/2019

We posted part one of our series of blog posts on five tips for getting started with Light Blue a couple of weeks ago. If you missed it, it’s worth reading it first before today’s post! After part one, you should be getting to grips with the basics of adding shoots, contacts, and workflows. Today […]

Read More

Getting your Facebook lead generation advert data into Light Blue

28/06/2019

For many of our customers, Facebook is a key marketing tool. There are lots of different ways to market on Facebook from organic posting to paid adverts. One of the most popular tools is to use a Facebook lead generation advert. You might be running a competition or have a great offer that will get […]

Read More

5 tips for getting started with Light Blue

21/06/2019

We understand that it can be daunting learning a new software, especially one that’s as powerful and full of features as Light Blue. Its easy to put it off because its all too overwhelming. We want to help! We have a great “Setting up Light Blue” webinar to help you get set up and if […]

Read More

Exporting invoices to Quickbooks

14/06/2019

Keeping on top of your finances is really important when you are running a business and, while we have some great tools in Light Blue to help with this, some business need even more accounting tools. Many of our customers use QuickBooks to do their accounts and had asked for an easier way to get […]

Read More

Useful things to have in your camera bag, other than cameras and lenses!

07/06/2019

Camera? Check. Phone? Check. Bin bags? Err … Preparing for a shoot always includes carefully packing your camera bag. But what exactly should you try to squeeze in to all those handy pockets? And why might those bin bags come in handy? Here we delve deep into the camera bag essentials that might just become […]

Read More

How to avoid a data loss disaster

31/05/2019

Dealing with a deluge of data is unavoidable when running a business.  For professional photographers, managing and protecting your client details, schedules, invoices and of course all those precious images is vital.  Lose it and you’ll end up in stormy waters. You’ll be faced not only with a loss of income and huge administration headaches, […]

Read More

How Light Blue and Acuity helped Amy Knowles book out her Mini Sessions

24/05/2019

Based in The Wirral, Amy Knowles runs Slinky Photography, a newborn family and maternity photography studio. Amy got in touch with us after reading our blog post about how to use scheduling tools to allow your customers to book shoots online with Light Blue. She took the advice and ideas that we’d presented there to […]

Read More

Ten essential email templates for photographers

17/05/2019

“The single biggest problem in communication is the illusion that it has taken place.” George Bernard Shaw In any business, effective communication is crucial. In photography, it’s a simple way to set and meet expectations before, during and after a shoot. Keeping in touch at every stage of the customer journey helps to avoid misunderstandings […]

Read More
Main Menu